Marketing Coordinator

Job Summary

Our marketing team is growing, and we are looking for someone who can help bring our company’s marketing to the next level. This role has the potential to develop in many ways—to a more senior position of marketing director, to a business development focus, or to a more administrative role—depending on the candidate’s skills, strengths, and career goals. ZFA is a close-knit group of 70 employees, 20 of whom are shareholders, in five Northern California offices. Our company is small enough that everyone knows each other, but large enough to have significant marketing needs and aspirations. This position is an exciting growth opportunity for the right person.

The position is available in either our San Francisco, Sacramento, or Silicon Valley offices, though San Francisco is preferred. Some travel will be requested to other offices (including our largest office in Santa Rosa), though this can be flexible to suit the schedule of the candidate. The work will involve a wide range of marketing tasks, including some business development and administrative functions as needed. A full-time position is available, though we are open to part-time or flexible schedule arrangement if it suits the candidate.

Ideal Candidate

The ideal candidate is motivated, creative, flexible, and a good communicator. S/he has excellent written skills and pays keen attention to details. S/he is good natured, positive, and knows how to juggle simultaneous tasks and work with a team of very busy people. S/he is confident but eager to learn and unafraid of asking questions.

A/E/C experience is ideal, especially with an understanding of the public (and private) RFQ/P process. Personal contacts, knowledge, and interest in the local A/E/C markets is strongly preferred. Business development activities to support our three offices and their principals are desired as part of this role. While this position is not largely administrative, some administrative tasks will be required. The ability to be flexible and fulfill multiple roles as needed is key within a medium-sized company and is highly valued.

 

Please submit your resume, or email [email protected], for more information.

Details
Some of the responsibilities of a Marketing Coordinator are described below:

Strategize with principals and CMO regarding goals, objectives, budget, and strategies for marketing and business development opportunities and specific projects

Assist in developing annual marketing plan, calendar, and budget

Assist with internal marketing communication and updates among staff, managers, and shareholders

Develop, coordinate, and maintain branding throughout company material

Develop marketing collateral to support staff needs

Organize and prep for (and possibly attend) college career fairs and other recruiting activities

Organize, develop, and maintain marketing database, including project information, company information, image database and needs, and software resources

Establish contacts with new/potential clients and monitor local events and networking opportunities to assist with staff’s business development pursuits

Monitor lead services, journals, and other sources of information and conduct marketing research and analysis to identify project leads related to project work

Serve as a central information resource to gather and follow-up on project leads

Prepare and maintain written and presentation material for client marketing, proposals, conference presentations, and trade shows

Coordinate team efforts to prepare responses, submittals, and proposals, including organizing staff and managers to attend pre-bid conferences, communicating deadlines, and liaising with staff of other firms/jurisdictions

Advise and provide status reports to apprise managers of marketing project schedules, potential clients and projects, and related activities at weekly and quarterly marketing meetings

Assist with updating and maintaining website

Assist with social media strategy and execution

Assist with creating and sending company newsletters, both internal and external

Organize office events, both for internal team building and for client-focused events

Office management as needed, such as ordering supplies, coordinating vendors, and assisting engineering staff with preparing submittals